Overview
When I joined Interactivecom I started as Full Stack Developer helping mostly with front-end work, with time I helped in troubleshooting also back-end work in PHP and MySQL. This was a time there was still an high usage of Flash componets, so it was really frequent the need to create Flash components, animations and Ads banners, and anything interactive implemented in Action Script. Due the increase needs of our clients project to achieve better ranking on search engines, I was resourced to create new workflows and best practices around monitoring and reporting periodically the websites ranking, splitting my time between development and a SEO Specialist/Analyst figure inside the team.
Clients
The works done at Interactivecom (nowadays IC Digital) were for pharmaceuticals companies like Chiesi, Boeringher Ingelheim, Avène, Mipharm, Schering Plough, and many others.
Tech Stack
- HTML/CSS validate code passing strict W3C validations;
- Creation of Flash ads banner in multiple formats;
- Handling Action Script where requested;
- Debugging PHP code;
- Analysis and hand-repairing operations directly on SQL databases with Navicat;
- Analyze, monitor, and report statistical analysis on SEO optimizations (Tools: Urchin, Advanced Web Ranking, Google Analytics);
- Manage Google Analytics accounts;
- Responsible of cross-browsers optimization across all clients websites (high traffic);
- Web contents publisher for multiple customer Wordpress blogs;